Comparing Organic & Conventional Cotton Production
What Is the difference between organic and conventional cotton? The distinction between organic and conventional cotton can often be misunderstood or misconstrued in sustainability conversations. In reality, the two productions systems are not that different with...
The science behind cotton’s breathability
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How Cotton Activewear Works Harder for You
The right workout gear and apparel also means the difference between feeling great or getting sick or simply feeling sticky and uncomfortable. In selecting the right gear, you might not realize that a lot of activewear is comprised primarily of synthetic fibers, such...
What to Look for In Your Wardrobe Staples? Fiber Content.
Consider this: fiber content is the single most important thing to look for when shopping for closet staples. Garments that are 100 percent cotton or contain a high percentage of cotton fiber feel better, perform better and last longer than other garments – all due to...