Cotton is well-known as a textile fiber, but its versatility also extends to non-woven products like wipes and diapers. Seventh Generation, a well-known home and personal care brand that’s committed to producing environmentally sound products, recently partnered with cotton grower Lawson Gary for its Touch of Cloth™ diapers.
Touch of Cloth™ Diapers have a soft outer cover made from cotton and other plant-based materials, replacing a layer typically made from petroleum based plastic. But Gary is not just a cotton grower, he is also an innovator. He developed a proprietary method of cleaning cotton fiber without the use of chemicals or heat. The use of cotton, a natural fiber, processed with this revolutionary method that preserves the inherent softness and strength of cotton, are a natural fit for Seventh Generation.
To keep its consumers aware of the care that goes into its products, Seventh Generation recently published a video featuring Lawson Gary and his family on their Wildwood Farms. The video shares insight into the responsible growing and processing practices used in the product.